When someone says interactive advertising, most people immediately think of online executions. Whether it’s a game, puzzle, questionnaire or any of the myriad other online […]
When a company or organization runs a marketing message, typically their goal is for their audience to contact with them for more information.
The Swedish Tourist […]
Spring is upon us. Officially March 20 is the Spring Equinox, so it’s time to spiff up and knock the dust off your marketing.
There’s a reason […]
Most people think of advertising as things like print ads, billboards, online banners and tv spots. But smart marketers know that everything can be an […]
If you haven’t heard of the ALS Association’s Ice Bucket Challenge, then you’re probably frozen in a block of ice. It is everywhere and it […]
Prank vertising, when companies trick people in an attempt to promote their product or service, has been on an upswing. Naturally this prank is filmed […]