2010 News Archive

Van Dam Nominated for Woman of the Year

Dec 28, 2010

Congratulations to our own Candy Van Dam, who was among 12 finalists for Sioux Falls Woman of the Year, sponsored by SHE magazine.

Candy was recognized [...]



Feeding South Dakota

Dec 20, 2010

Eight o’clock on a cold, Saturday morning. Four Insight team members, along with family members,  joined another 40 or so community volunteers to assemble 2,000 [...]



Do you believe in Godin?

Nov 29, 2010

OK, I know that Seth Godin is next to God in marketing (juxtaposition intended).

Generally, Seth speaks and it is so. After all, he’s Godin. How [...]



Insight scores big at MarCom

Nov 4, 2010

We received word last week that Insight has received seven MarCom Awards from the Association of Marketing and Communication Professionals.

Platinum Awards, the highest distinction, were [...]



Crazy & Creative: Halloween at Insight

Oct 29, 2010

Where can you find great Halloween costumes?

At Insight. With cash prizes, the stakes are high and the competition is tough.

This year, Ashleigh walked away with [...]



Spooky characters celebrate Harvest Fest

Oct 28, 2010

One of Insight Marketing Design’s annual traditions is Harvest Fest.

We carve pumpkins, bring food to share and listen to Neil Diamond.

While the pumpkin carving is [...]



Why creative always counts

Oct 26, 2010

A recent blog post at comScore by Andrea Vollman, Big Money Medium, Sub-Optimal Creative: Why Now is the Time for a Creative Revolution in Digital [...]



Lights On After School

Oct 20, 2010

The Afterschool Alliance shed light on a growing need – and on Mt. Rushmore – during the 11th Annual Lights On Afterschool Rally last Saturday. [...]



Gap Gaffe

Oct 14, 2010

In a meeting with a client this week, she asked how to introduce her organization’s new logo.

Well, not like Gap did it! The retailer unveiled [...]



Egg-uinox!

Sep 22, 2010

Today we celebrate the autumnal equinox –  when the center of the Sun spends a roughly equal amount of time above and below the [...]



Form and Function: the beauty of Bike Smart

Sep 14, 2010

The first Bike Smart bike rack sculptures were unveiled Tuesday in a ceremony at City Hall.

The goal of the program is to beautify our city [...]



Brand building by design.

Aug 30, 2010

Want to play?

Insight Marketing Design’s new capabilities piece is a boxed set of Brand Building Cards, inspired by the famous Eames® House of Cards.

If you’re [...]



Website Redesign: Hope Haven Case Study

Aug 12, 2010

Insight is proud of the newly redesigned Hope Haven website. We’re also proud to work with this impressive nonprofit.

How did we create a brand new [...]



Olympic Games at IMD

Aug 10, 2010

Last week brought the IMD Summer Olympics, held inside our world headquarters. Noting the cancellation of the air hockey competition due to equipment issues, Olympics [...]



Brand building with Chip

Aug 3, 2010

Insight’s work for Kilian Community College includes Chip, a really likeable character.

Along with a contemporary design style, Kilian’s marketing features the friendly spokes-cone who has [...]



A deal’s a deal

Jul 27, 2010

The Sioux Falls Argus Leader got it right in Sunday’s editorial “Continue championing for Lewis & Clark money.“

We don’t usually comment on political issues, but [...]



One Simple Secret for Naming (or Renaming) Your Company

Jul 22, 2010

We’ve been thinking about names a lot here at Insight, between babies, blogs and clients.

Recently we were part of a rebranding project that was truly remarkable.



Answering the call

Jun 23, 2010

For 29 years Midco was a Call Center that handled incoming catalog/retail calls, along with after-hours and overflow calls. Then they called Insight Marketing Design.



100 Percent Inspiration

Jun 2, 2010

Insight’s website is featured in the WordPress Inspiration Gallery at http://wpinspiration.com/

OK, so there might have been a few drops of perspiration involved in creating our website.



SECT Announces 2010-2011 Season

May 28, 2010

Along with the close of a successful season came the announcement of shows for the upcoming year.



Meeting riCardo crespo

May 25, 2010

Last week, “that guy” stopped in at Insight Marketing Design.

riCardo crespo was, until recently, Worldwide Group Creative Director at Mattel Inc. crespo moved up through [...]



Doug joins the Visual Arts Commission

May 18, 2010

Mayor Dave Munson has appointed Doug Moss, IMD Partner and Creative Director, to the Sioux Falls Visual Arts Commission (VAC). The appointment will become effective [...]



They built this video…..they built this video…

May 13, 2010

This post is looking for comments and discussion.

We’re curious to know your perspective on this phenom. One of our city’s neighbors to the south has [...]



No Texting While Driving campaign debuts at Girl Scouts Council meeting

May 4, 2010

One of the best parts of my job is presenting new campaigns to appreciative clients. That’s what I got to do on Saturday afternoon in [...]



My Mayor Mike

Apr 29, 2010

On Tuesday night, Insight staffers turned out for our second election night party in one month. And, we’re happy to report that Our Man Mike [...]



Top Doug

Apr 26, 2010

Add another honor to the many accolades Doug Moss has accumulated.

Doug won the First Annual “Mountain Meltdown” Guess-Off held at the 8th & Railroad Building.

The [...]



Insight gets the gold

Apr 21, 2010

We recently learned that Insight Marketing Design scored big at the American Advertising Federation (AAF) District 8 ADDY® Awards.

Our gold-medal-winning piece, the Launch game, which [...]



Happy Birthday to us

Apr 2, 2010

Insight Marketing Design is seven years old today!

That’s right. In 2003, Doug and Candy struck out on their own, with nothing but a bandana tied [...]



Books that never should have been written

Mar 31, 2010

Here at Insight we’re going through the excruciating, aromatic process of recarpeting. Which of course means moving everything in the office.

As a result, we’ve unearthed [...]



Like Mike?

Mar 22, 2010

Insight Marketing Design has generally stayed out of political campaigns.

But we decided to make an exception for candidate Mike Huether and the nonpartisan Sioux Falls [...]



Another great year at the ADDYS®

Mar 17, 2010

The South Dakota Advertising Federation held its 44th annual ADDY® awards show on March 6, 2010.

The new venue (the Orpheum Theater in Downtown Sioux Falls) [...]



One-Source Solution for Media Research

Mar 15, 2010

Recently, Avenue Right, the media outlet database Insight uses, interviewed me for a case study for their company.

In December of 2008, shortly after the software [...]



When to change your company’s name

Feb 22, 2010

This week the name of Sioux Falls’ baseball team changed from the Canaries to the Fighting Pheasants.

Unless you’ve been living under a rock, you’ve heard [...]



It's a whole new ball game!

Feb 17, 2010

Professional baseball in Sioux Falls begins a new chapter today.

The Sioux Falls Fighting Pheasants were introduced to sports fans, the media and the business community [...]



Vote for your Super Bowl MVP.

Feb 8, 2010

The Super Bowl is where we expect the best of the best to come out. Within the industry, we watch with a critical eye. We critique every spot and evaluate the strategy, effectiveness, creativity and entertainment value.



Keep it Simple

Feb 2, 2010

I love these new commercials by Dodge.



Just plain cool…or cold.

Jan 27, 2010

Are you ready for the Winter Olympic games?



Busy week on the launch pad

Jan 22, 2010

Here’s a shout out to Insight’s hard-working web team. Ben, Jill and Brandon launched three new websites this week.