Black Hills Urgent Care

The marketing goal for the Black Hills Urgent Care clinic was to educate healthcare consumers about the variety of primary care services available, from treating illness or injury to occupational medicine. 

Broadcast, Campaign
The 30-second radio commercial "Bounce Back Quicker" was part of the integrated media campaign to consumers.
Broadcast, Campaign
The 30-second radio commercial "Surrender" was part of the multi-media campaign to consumers.
Broadcast, Campaign
"Surrender," a 30-second television spot, was produced in-house by Insight's illustrators and broadcast animators.
Broadcast, Campaign
The "Bounce Back Quicker" television commercial features 3-dimensional animation developed by Insight's broadcast department.
Campaign, Print & Design
Rack cards look like bandages.
Website
Responsive design and programming allow Black Hills Urgent Care's website to display correctly on all types of devices.
Website
Responsive design and programming allow Black Hills Occupational Medicine's website to display correctly on all types of devices.
Campaign, Print & Design
The "Bounce Back Quicker" campaign included print ads, billboards, television and radio.
Print & Design
Insight extended the  campaign to Black Hills Occupational Medicine, part of the same physician-owned organization.
Campaign, Print & Design
Insight developed billboards, radio and televisions with consistent visuals and messages.
Campaign, Print & Design
Billboards reach residents and tourists with Black Hills Urgent Care's message.
Campaign, Print & Design
An urgent care message designed to reach the Black Hills' large tourism audience.
Campaign, Print & Design
A series of health fair banners feature medical and non-medical elements combined in unusual, memorable designs.
Campaign, Print & Design
Brand identity and print components were designed to uniquely communicate Black Hills Urgent Care's medical services.