Lewis & Clark Water

A city water tower was the “canvas” for this three-state water system’s new brand. Insight created an original illustration of the two explorers and a unique word mark, and continues to produce marketing communication materials for the organization. 

Website
Lewis & Clark's website provides basic information about the organization, as well as construction updates and public relations news.
Print & Design
Quarterly newsletters update the water system's members on milestones and information. Insight created a series of four newsletter templates -- one for each season.
Brand Development
Insight created an original illustration of the two explorers and a unique word mark for Lewis & Clark Regional Water System's new brand.
Brand Development
The original illustration of the explorers is prominently displayed in the identity package.
Experiential
A large format illustration and rendering introduced Lewis & Clark's new water treatment plant.