Midco Connections

Starting with a new name, Insight repositioned Midco as a company that connects businesses with their customers. The logo and brand graphics illustrate this business to business marketing concept clearly with connecting elements that are featured in print, broadcast, online and even in environmental graphics throughout Midco’s headquarters. 

Award Winning, Broadcast
A 30-second television commercial was produced to reach local and regional business customers.
Experiential
Midco Connections connect with prospective clients at national trade shows.
Brand Development
Starting with a new name and positioning line, Insight repositioned Midco as a company that connects businesses with their customers.
Print & Design
Connecting companies with customers is Midco's brand promise.
Print & Design
Graphic elements provide brand consistency through all of Midco's print collateral.
Print & Design
Interesting folds and die cuts make Midco Connections' print collateral stand out from the competition.