Logo Identity & Design
For many, drinking finely crafted beer is almost a religious experience. With that knowledge and the obvious play on the name, Insight took the opportunity of Monk's logo redesign to personify the devotion to craft beer.
Cheers. Insight's photographer captured the feeling and suds of Monks' ambiance.
Craft beer lovers always want to know what's new on tap. Insight answered that pressing question with a new website that shares the history and passion of Monks House of Ale Repute and, perhaps more importantly, what beers are featured in their dozens of taps. This live tap feed lets everyone know what new beers are available and also how much is left in every keg.
Insight's in-house photographer captured the passion of Monks staff in their natural environment, the bar.