The Texas Peanut Producers Board is the oldest agricultural commodity association in the state of Texas. When they decided it was high time to update their brand and messaging, they looped Insight Marketing Design in to do the work. We developed an icon look and tone that would resonate with both domestic industries and their important international markets.
Brand Development, Print & Design
The new, retro looking Texas Peanut logo was created by Insight Marketing Design to reflect the long history of peanut production in the lone star state and also to reinforce a natural and wholesome depiction of their product.
Brand Development, Website
Insight designed the Texas Peanut Producers Board website to communicate effectively with a large variety of audiences from farmers and consumers to bulk buyers and exporters. It also serves as a platform to keep their members informed and engaged. texaspeanutboard.com