Have you gotten around to using Carousel ads?
Carousel ads are single, digital ad units that allow advertisers to include two to ten images or videos that rotate. This format works well on […]
More effective content strategy through visuals
Having a visual content marketing strategy as part of your overall digital content strategy can drive more engagement and improve search engine rankings. Whether you’re […]
Are questions the best answer for better SEO strategy?
For generations, every freshman marketing college student was told they should never use a question in copy. The thought behind this “rule” was that questions […]
Google 3D Swirl: A new spin on digital ads
The digital ad world is always changing and evolving. New technology, new techniques and new platforms seem to happen daily. Of course, with so many […]
Reaching digital natives with direct mail
The Millennial demographic is considered the first generation of true digital natives. This simply means the 26- to 40-year-old age group grew up using computers […]
5 1/2 Email subject line approaches that deliver
In most instances the receiver does not gleefully greet unsolicited email marketing with excitement and joy. More often than not it’s quickly deleted or sent […]
eCommerce site development helps Insight client meet Covid-19 demand
The world changed quickly for many of Insight client’s due to the COVID-19 crisis. The typical way of doing business, including trade shows, in-person meetings […]
Insight wins Horizon Interactive Awards
Digital marketing knows no boundaries. Marketing efforts that are posted online can easily be viewed around the world. This means Americans are regularly exposed to […]
PPC Costs Dropping and Clicks Rising for Many Marketers
In this week’s “Marketing in the time of the pandemic”update, Insight takes a look at a somewhat unexpected digital marketing trend that our digital team […]