Frontier Bank asked Insight to rebrand an interest earning line of checking and savings accounts. While there is heavy competition in the marketplace, we developed a campaign that stood out and led to an impressive increase in new customers and existing customer migration to the new accounts. In other words, this campaign was a really Big Deal for Frontier Bank.
Mobile Marketing, Vehicle Wrap, Graphic Design
Frontier Bank offers their customers the free use of a trailer to help them move. We saw an opportunity to get more out of it by turning the courtesy trailer into a rolling billboard with a custom wrap.
Newspaper Advertising, Art Direction & Promotion
Even a small newspaper ad can be a Big Deal. The bold colors and typography that breaks the border makes this an ad that won’t get missed.
Direct Mail, Art Direction & Copywriting
Customer retention is vital for any financial institution’s success. These Insight-designed statement stuffers are a cost-effective way to remind customers how much the bank appreciates their business and encourages them to get more with offers and programs that are a Big Deal.
Indoor Digital Billboard Design & Branding
Indoor billboards located in branch offices were designed to promote great offers to existing customers while also reinforcing Frontier Bank’s brand promise.
Outdoor Marketing, Type Design, Branding
How big was Frontier Bank’s new checking and savings accounts? So big they couldn’t fit on a billboard. By visually extending the type past the billboard edges we reinforced the idea that this was no regular size offer.
Poster, Point of Sale & Design
When you have a big offer, it’s always a good idea to go big! Insight Marketing Design created promotional posters that put the focus on the offer and made the medium part of the message.
Digital Design & Online Marketing
Online banking is a big deal for many customers. Which makes it the perfect place to reach them with an offer that’s a really Big Deal.
Window Graphics, Branding, Illustration
These Insight-designed window graphics were customized for every branch to get the maximum effect from each of their varied architectural styles.