The South Dakota Secretary of State’s website is the information hub for voters and politicians, for businesses seeking forms and resources, and for private citizens who need permits and other information. With such diverse visitor needs, the user experience and navigation on the new site needed to be clearly defined and easily understood. Insight’s navigation strategies met those goals, in addition to designing a visually engaging site that is receiving recognition on a national level. 

Services:   Brand Development   |   Logo Identity & Design   |   Web Development