Missouri Corn Growers Association

BrandingAdvertisingCollateralwebsite development

The Nutshell
To keep helping an entire industry grow, the Missouri Corn Growers Association’s brand needed to grow up.

Missouri Corn Growers Association logo | Insight Marketing Design Portfolio

The Light Bulb
A proactive, grassroots organization deserves an equally kinetic brand.

Missouri Corn Growers Association visual brand | Insight Marketing Design Portfolio

The Work
We redesigned the MCGA’s visual brand, using the colors found in corn fields, and created a green arrow element to give the brand a forward-thinking, results-oriented hook to use on all communications. We relaunched the brand under the “Momentum” campaign umbrella, including new brand guidelines, short-form content and a new website.

Missouri Corn Growers Association Year End Review | Insight Marketing Design Portfolio
Missouri Corn Growers Association visual brand | Insight Marketing Design Portfolio
Missouri Corn Growers Association visual brand | Insight Marketing Design Portfolio
Missouri Corn Growers Association visual brand | Insight Marketing Design Portfolio
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