Missouri Corn Growers Association
Branding • Advertising • Collateral • website development
The Nutshell
To keep helping an entire industry grow, the Missouri Corn Growers Association’s brand needed to grow up.
The Light Bulb
A proactive, grassroots organization deserves an equally kinetic brand.
The Work
We redesigned the MCGA’s visual brand, using the colors found in corn fields, and created a green arrow element to give the brand a forward-thinking, results-oriented hook to use on all communications. We relaunched the brand under the “Momentum” campaign umbrella, including new brand guidelines, short-form content and a new website.
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