Century Business Products
A refreshed brand helps differentiate Century Business Products in the extremely competitive business equipment and services industry. Branding, broadcast production, print design and online marketing are among the tools that Insight has developed for this multi-state company.
"Commitment" is a fully animated television commercial that highlights Century's promise to their customers.
A radio commercial that breaks through the clutter tells Century Business Products' story.
Intuitive website navigation is critical in showcasing and defining Century Business Products' many product lines.
Print & Design
Simple, bold graphics tell the story in this trade show display.
Display advertising, contextual and remarketing are among the tactics used in Century Business Products' online campaigns.
Online advertising is a key component in reach today's office professionals.
The custom icon was built using the company's initials: C, B and P. The modern word mark completed the rebranding.